• Wed. Oct 20th, 2021

How to Hire a Web Designer – 2021 Website Guide

ByKeith M. Jones

Mar 13, 2020

Looking to design a website? Unless you are developing a site that requires constant maintenance and redesign, designing a website can be a one-time task. This means that if you want a professional to do it, you will probably want to outsource the design, rather than hiring a full-time web designer.

This guide can help you explain some of the best practices to help you find the best web designer for you. It will also compare the typical prices of a web design contractor with the costs of building a website yourself.

Looking for the ideal web designer? Use our free comparison tool today for a no-obligation quote.

In this guide:

Hire a web designer: what you need to know

The first step in making your dream website a reality is figuring out which of three different avenues you want to take: Outsource, Hire In-House, or Do it Yourself. For the most part, the size of your website and your audience will determine which approach gives you the best value for money.

  • Contract with a web designer – This is probably the best approach if you need a high quality, visually unique website that can handle regular updates and supports simple app integrations.
  • Hire an in-house designer – This is certainly the more expensive approach, but it is justified if you are running a huge business that includes some form of ongoing software services. An advanced ecommerce website or online database requires regular maintenance and are common reasons to employ a designer full time.
  • Build a site yourself – If your needs are simpler, don’t give up using a website builder service to create your own site – it’s the cheapest option, and it’s easier than you might think. think. If you just need a functional website that isn’t there to draw attention to itself, a DIY website will work just fine.

If contracting is the right route for you, you will need to be clear about your overall website size and functionality goals when you first meet with a contractor. Then be ready to listen to what the website designer recommends that will best suit your needs.

How Much Does Hiring a Web Designer Cost?

Your price range is the biggest piece of information you need to know when entering into a website design contract negotiation. You’ll want to figure out your preferred price and upper cap before you do anything else.

The size of your business can help you determine your website needs, which in turn will determine the price range to expect. Here is a table that explains how these ranges generally work.

Website designer costs What you will get Best for
Up to $ 500 A simple yet professionally designed brochure-style site of just a few pages Very small businesses
$ 500 to $ 1,000 A small website with main pages and some basic app integrations Small enterprises
$ 1,000 to $ 1,500 A website with an appropriate content management system for continuous updates, as well as more advanced app integrations Small and medium enterprises
$ 1,500 to $ 3,000 A website with more advanced e-commerce or customer order tracking features, as well as support features Medium and large companies
Over $ 10,000 A large-scale website focused on analyzing customer data for analytics, databases and advanced tracking Large companies

For a more detailed breakdown of how these different general price points work in practice, you can turn to our guide to web design costs.


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